The makeup technique of color correcting is definitely having a moment, and more brands are coming out with their versions of the trend. While not all the options available are praise-worthy, Urban Decay's Naked Skin Color Correcting Fluid has the goods to earn our highest rating.
Before we get down to the specifics of this product, a note about color correcting: It's a makeup technique that's been around for a while, in which skin discolorations (such as brown spots, dark circles, and areas of redness) are neutralized by applying makeup in a contrasting color over them. (More on those colors in a moment.) The process of color correcting does add an extra step or two to your makeup routine, since foundation or concealer is needed to cover up the additional color you're putting on your skin, but many find the technique helpful for achieving an even skin tone.
Urban Decay's Naked Skin Color Correcting Fluid comes in five shades: Green to reduce redness, yellow to correct dullness, peach to minimize dark circles, lavender to decrease the appearance of sallow skin, and pink to brighten dark areas. Each is housed in a clear tube with a sponge-tipped wand applicator.
The packaging is reminiscent of the brands liquid concealer, and so is the consistency. This fragrance-free formula has a smooth yet lightweight texture that's fluid but not runny, blends easily and dries to a satin finish. It's emollient formula means this may not be an ideal option for very oily skin, but it is workable for most other skin types.
As far as the color correcting aspect goes, each shade is initially opaque in its unique color, but can be sheered down quite a bit to blend into skin. That doesn't mean you'll be able to go without makeup over them—the green is still quite green even after it's sheered out—but a light to medium coverage foundation or concealer will work well to make skin appear natural. The shades do a good job correcting the discolorations they're designed to treat (the green does reduce redness, the lavender does correct sallowness, and so on), and they wear well throughout the day under makeup without showing through or fading.
One note about the other benefits this formula is supposed to contain, Urban Decay says the inclusion of antioxidant vitamins E and C helps "condition and protect" skin. While both are indeed present in the formula, they're not included in significant amounts, and the clear packaging means they won't stay stable in the presence of light (though this can be mitigated somewhat by storing the container in a dark place).
Otherwise, Urban Decay Naked Skin Color Correcting Fluid fits the bill if you're in the market for a color correcting makeup product and its overall performance makes it one of the better choices available.
Urban Decay At-A-Glance
Strengths: Workable options in almost every category; excellent cheek tint; bonanza for anyone who wants lots of shiny eyeshadows; good mattifier; bronzing powder; brow products; makeup brushes.
Weaknesses: Mostly average to poor mascaras; limited foundation shades and some disappointing lip glosses; the products designed to help makeup last longer don't help.
From its unconventional beginnings in 1996 with the debut tagline of "Does Pink Make You Puke?" Urban Decay has been at the forefront of the ongoing trend toward unconventional colors. Their approach to beauty is still rooted in steering clear of the norm, but for those creative, unconventional folks who want the opportunity to express themselves with well-formulated, edgy products, this is the line to look to.
Now representing itself by the decidedly tamer "Beauty with an Edge" slogan, the line still offers several shiny options (which excel by virtue of how well they cling to skin), but the items that really deserve your attention include some of their mascaras, bronzing powder, blush, and brow products. The brush collection is highly recommended and priced on the low end when compared to other department-store lines, and Urban Decay counters (as opposed to Sephora stores, where the line is typically sold) offer helpful literature about how to design a complete makeup look. The colors may be unconventional and more clownish than classy, but their placement advice is right-on.
Shortcomings of this edgy line include the lack of lipsticks and some glittery products that apply terribly. Those who appreciate products that make a statement (though it may not always be one that puts you in your most flattering light) should explore the best of what is offered here, as should those whose makeup concepts occasionally lean toward the adventurous side.
For more information about Urban Decay, call (800) 784-URBAN or visit www.urbandecay.com.
The Beautypedia and Paula’s Choice Research teams have one mission: To help you find the best products for your skin, whether they’re from Paula’s Choice or another brand. By combining efforts, we’re able to share scientific research and remain committed to the highest standards based on our decades of experience objectively reviewing thousands upon thousands of skincare and makeup formularies in all price ranges.
Beautypedia cuts through the hype to bring you product insights and recommendations you won’t find anywhere else!