Rodan and Fields Reverse Skin Lightening Treatment
1.7 fl. oz. for $77
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Brand Overview
Expert Reviews

Reverse Skin Lightening Treatment contains 2% hydroquinone as its active ingredient, so it can have a positive effect on pigment discolorations. Included in this product’s lightly creamy base are emollients, film-forming agent, silicone, antioxidants, retinol, and lactic acid (as a water-binding agent, not an exfoliant). This is suitable for someone with normal to slightly dry or slightly oily skin. Interestingly, Rodan and Field’s ProActiv brand offers a Skin Lightening Lotion retailing at $21.75 for 1 ounce on QVC. It is a remarkably similar product that does double duty because it also contains a good amount of glycolic acid (the retinol is absent). Still, that doesn’t explain the blatant price discrepancy for essentially the same product—we guess they thought most people wouldn’t notice.

Last Updated:12.17.2014
Jar Packaging:No
Tested on animals:No
Community Reviews

Maximizes treatment with hydroquinone in a lightweight, fast absorbing lotion. Revitalizes skin tone and texture, reduces the appearance of dark marks, restores radiance, hydrates in a non-comedogenic formula.


Active: Hydroquinone (2%), Other: Water, Cetearyl Alcohol, Ethoxydiglycol, PPG-12/SMDI Copolymer, Diethylhexyl Sebacate, Polyacrylamide, Sodium C14-16 Olefin Sulfonate, Leaf Extract, Glycerin, Ceteareth-20, C13-14 Isoparaffin, Dimethicone, Magnesium Ascorbyl Phosphate, Ascorbyl Palmitate, Retinol, Glyceryl Stearate, Lactic Acid, PEG-100 Stearate, Tocopheryl Acetate, Citric Acid, Caprylic/Capric Triglyceride, Fragrance, Laureth-7, Sodium Metabisulfite, Disodium EDTA, Imidazolidinyl Urea, Methylparaben, Propylparaben, Yellow 5, Yellow 6

Brand Overview

Rodan + Fields At-A-Glance

Many of you are probably familiar with physicians Katie Rodan and Kathy Fields from their appearances on infomercials about their successful ProActiv line of anti-acne skincare products. The Rodan + Fields approaches are advertised for those suffering from a variety of skin conditions, and are claimed to work for anti-aging, skin discolorations, sensitive skin, and acne.

Most consumers want simplicity when it comes to making decisions about what skincare products they should use. The Rodan + Fields marketing strategy is to make it simple. They eliminate the confusion about what products work together by creating streamlined, prepackaged product groups, each aimed at specific skin-care concerns. Each product group is enclosed in a clever, take-along parcel that is the skin-care equivalent of a sack lunch. (Products are also available separately for those who want to customize their routine or add products outside the predetermined routines.) This structured approach has merit, but, each routine has at least one questionable or lackluster formulation, or a problem with packaging.

For more information about Rodan + Fields, call (888) 995-5656 or visit www.rodanandfields.com.

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