Rose Powder Blush is being heavily advertised in fashion magazines and although it's not a bad pressed powder blush, we were left wondering what all the fuss was about—you would think Milani had launched a new iPhone!
Housed in a sleek, weighted compact with a clear top, this fragrance-free powder blush earns its name from the fact that the surface of the powder cake is embossed with a classic rose flower emblem. Nice, but not essential, and some may find the peaks and valleys in the emblem hinder a smooth application; for best results, swirl your blush brush over the entire cake rather than stroking it through to pick up color.
Offered in just three shades (each of which are true matte), this blush has a smooth, slightly dry texture and even application that deposits more color than you might expect. This is a blush to consider if you want stronger color vs. a sheer wash to enliven cheeks, though of course you can sheer this out with a sponge or clean brush.
When we were playing with this blush, we thought it felt a bit waxy, and we were right: Wax is the second ingredient. This isn't a bad thing, as it likely helps with color deposit and keeping this powder from getting too "dusty"—but the amount of wax could prove troublesome for those with breakout-prone skin. The lanolin-derived ingredients this contains emphasizes the warning to think twice about this blush if you struggle with acne, as these types of thicker emollients can increase the risk of clogged pores.
A quick comment on three shades: Three isn't much to choose from, but of the two we tested, both the medium bright pink Tea Rose and brown-based pink Romantic Rose are versatile shades for fair to medium-tan skin tones, but can pull ashy on deeper complexions. And it's refreshing to find a blush with not a hint of sparkle, though the amount of wax discussed above does lend a bit of sheen (some would describe it as "glow") to Rose Powder Blush's finish.
Although we liked this blush and it applies easily enough, overall its qualities didn't wow us. It's certainly worth considering and the price is attractive, but you may want to check out our list of top-rated blushes for examples of the front-runners in this category.
Milani Cosmetics At-a-Glance
Strengths: Inexpensive with some excellent options for women of color; good Baked Blush; silky pressed-powder eyeshadow palette; Infinite Liquid Eye Liner and Eye Tech Liquid Eye Liner have amazing staying power; Smooth Finish Cream-to-Powder Makeup.
Weaknesses: Baked Bronzer; numerous products that contain potentially irritating fragrant ingredients; several mediocre to poor products including Color Perfect Lipstick, Crystal Gloss, and The Multitasker Face Powder.
Launched in 2002, Milani Cosmetics prides itself as being an affordable beauty line with a "passion for color and a recognized need for a broader variety" for women of different ages, skin tones and income. While many brands have a limited selection of products designed for medium to dark skin, Milani has succeeded in catering to women with deeper skin tones, which is this makeup line's chief point of difference. We admire Milani for celebrating the beauty in diversity, and their dedication to providing color options that are appropriate (and appealing) to a wide range of skin tones.
Milani focuses on face and eye products, and this is where they excel. Despite being a smaller brand (compared to the likes of Cover Girl or L'Oreal), Milani products can be found tucked alongside the big makeup lines in many drugstores and stores like Target and Wal-Mart. They've definitely added a splash of color to the cosmetics aisle, and several of their inexpensive products are definitely worth a look. But as with most makeup lines, there also are some poorly executed products to avoid.
This is a diverse line with a mix of bold, classic, and trendy makeup. Although the products may be aesthetically pleasing on the shelf, their visual appeal doesn't always translate well to actual application and performance quality. In some instances, Milani's philosophy of "color, color, color and more color" misses the boat by offering glitzy, ultra-vibrant shades, instead of more options for a classic makeup application (women of color have to go to work, too, not just out for the evening). Just because you have dark skin doesn't mean your color choices need to be shocking or ultra-bold. Still, as mentioned, Milani offers some worthwhile products and their prices are budget-friendly. On balance, you'll find more to like than avoid.
For more information about Milani Cosmetics, call 1-866-789-8002 or visit www.milanicosmetics.com
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