The claims and statistics for this “age imperfect” moisturizer look impressive, but without knowing the standards of how they arrived at their conclusions, it’s mostly marketing mumbo-jumbo. For example, after 2 weeks, 98% of testers felt this product restored comfort to their skin. That sounds great, but the fact is that any moisturizer can do that: Apply it to dry skin on your arm for the same period of time and don’t apply moisturizer to the other arm; the one that has been moisturized will feel more comfortable, right? The other claims follow the same logic, and there’s no convincing research anywhere that calcium is as essential for your skin when applied topically. (Skin isn’t bone, so the association of helping bones is irrelevant for skin.)
As it turns out, this jar-packaged moisturizer harkens back to the 1950s thanks to its water, oil, and wax formula. How dated can you get? There’s nary an intriguing anti-aging ingredient to be found, but L’Oreal added lots of fragrance chemicals known to cause irritation and artificial coloring agents for a pretty appearance in the jar.
Moreover, the fact that it’s packaged in a jar not only means you’ll be sticking your fingers in to get the product out, which isn’t sanitary, but also that the beneficial ingredients won’t remain stable once it is opened. All plant extracts, vitamins, antioxidants, and other state-of-the-art ingredients break down in the presence of air, so once a jar package is opened and lets the air in, these ingredients will begin deteriorating. For this product that doesn’t matter much, because it is void of state-of-the-art ingredients.
One more point: The only difference between a day cream and a night cream is sun protection, so this product is completely inappropriate for daytime use; in this case, it is also completely not worthwhile at night as well.
Ultra-Nourishing Moisture: with calcium, for resilient, fortified and healthy-looking skin; with a unique nutrient complex - leaving skin supple and deeply hydrated; the luxurious creamy texture melts away to envelop the skin’s surface with a soft and silky layer of comfort. Based on consumer evaluations, 94% felt skin was more nourished and dryness significantly reduced. In 2 Weeks: 98% felt comfort restored to skin. After 4 Weeks 96% saw firmer skin. 98% saw softer skin, 96% saw more supple skin.
Water, Paraffinum Liquidum/Mineral Oil, Glycerin, Isocetyl Stearate, Hydrogenated Polyisobutene, Cyclohexasiloxane, Butyrospermum Parkii Butter/Shea Butter, Cera Alba/Beeswax, Cetyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, Hydroxyethylpiperazine Ethane Sulfonic Acid, Prunus Armeniaca Kernel Oil/Apricot Kernel Oil, Zea Mays Oil/Corn Oil, Linalool, Cera Carnauba/Carnauba Wax, Cera Microcristallina/Microcrystalline Wax, Paraffin, Geraniol, Royal Jelly Extract, Sorbitan Tristearate, Calcium Pantetheine Sulfonate, Eugenol, Dimethicone, Isohexadecane, Coumarin, Ascorbyl Glucoside, Limonene, Disodium EDTA, Propylene Glycol, Hydroxyapatite, Citronellol, Passiflora Edulis Oil/Passiflora Edulis Seed Oil, Xanthan Gum, Polysorbate-80, Acrylamide/Sodium Acryloyldimethyltaurate Copolymer, Acrylates Copolymer, Oryza Sativa Bran Oi1/Rice Bran Oil, Methylparaben, Caprylyl Glycol, Ethylparaben, Benzyl Alcohol, Yellow 6, Yellow10, Fragrance
L'Oreal Paris At-A-Glance
Strengths: Budget-friendly prices; good makeup removers; wide assortment of self-tanning options; one of the best, most comprehensive makeup collections at the drugstore, with superb options in almost every category; the mascaras are a tough act to follow.
Weaknesses: Jar packaging hinders some of the skincare formulas; many of their skincare formulas contain problematic amounts of fragrance and/or other irritants; exaggerated anti-aging claims.
L'Oreal's extensive makeup collection retains its stature as one of the better selections at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor—if there are any at all.
L'Oreal's displays in many drugstores reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up.
The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products.
Unfortunately, despite the brands’ enormous presence in the beauty industry, L'Oreal's moisturizers and treatment products are a nearly all unremarkable and repetitive. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line, they could be doing so much more. The good news is their makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit.
The Beautypedia and Paula’s Choice Research teams have one mission: To help you find the best products for your skin, whether they’re from Paula’s Choice or another brand. By combining efforts, we’re able to share scientific research and remain committed to the highest standards based on our decades of experience objectively reviewing thousands upon thousands of skincare and makeup formularies in all price ranges.
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