You’re asked to believe this emollient moisturizer for dry skin is powered by Bare Escentual’s RareMinerals ActiveSoil Complex, but it isn’t. ActiveSoil is just a fancy term for, well, dirt. Minerals, from the soil or anywhere else, cannot increase skin’s firmness or elasticity, or offer any sort of anti-aging benefit. (Really, when will the mineral madness stop?) If cosmetics companies are to be believed, it seems there’s nothing a blend of minerals cannot do! And in this case, the label merely states “soil minerals,” so you have no idea what you’re actually putting on your face. Just because it’s a mineral doesn’t mean it contains something rare—minerals can contain sulfur, lead, chlorides—how rare does that sound?
Minerals aside, this moisturizer ends up being surprisingly basic. All of the intriguing ingredients are listed after the preservative (phenoxyethanol) and so don’t amount to much. What does amount to a problem for all skin types is the lavender oil in this moisturizer. Even in small amounts, lavender oil causes skin cell death and enhances oxidative damage—two things you don’t want if your goal is younger, healthier skin.
All plant extracts, vitamins, antioxidants, and other state-of-the-art ingredients break down in the presence of air, so once a jar is opened and lets the air in, these important ingredients begin to deteriorate. Jars also are unsanitary because you’re dipping your fingers into them with each use, adding bacteria, which further deteriorate the beneficial ingredients.
Deeply nourish skin with this luxuriously rich cream for improved firmness, elasticity, radiance and skin texture. Powered by our 100% pure RareMinerals ActiveSoil Complex with a unique electrolyte delivery system, it’s formulated to provide ultimate moisturization for dry skin while potent antioxidants help protect skin from environmental stressors. The result is skin that’s soft, smooth and naturally luminous.
Water, Caprylic/Capric Triglyceride, Squalane, Glycerin, Sorbitan Stearate, Behenyl Alcohol, Stearyl Alcohol, Sorbitol, Dimethicone, Hydroxypropyl Starch Phosphate, Isopropyl Palmitate, Propanediol, Soil Minerals, Phenoxyethanol, Sorbityl Laurate, Jojoba Alcohol, Isopropyl Jojobate, Ethylhexylglycerin, Jojoba Esters, Hydrolyzed Viola Tricolor Extract (Viola Tricolor), Xanthan Gum, Linseed Oil/Palm Oil Aminopropanediol Esters, Sodium Hexametaphosphate, Sodium Citrate, Potassium Hydroxide, Trisodium EDTA, Glycine Soja (Soybean) Oil (Glycine Soja), Persea Gratissima (Avocado) Oil (Persea Gratissima), Citric Acid, Vitis Vinifera (Grape) Seed Oil (Vitis Vinifera), Punica Granatum Seed Oil (Punica Granatum), Lavandula Hybrida Oil (Lavandula Hybrida), Lavandula Angustifolia (Lavender) Oil (Lavandula Angustifolia), Simmondsia Chinensis (Jojoba) Butter (Simmondsia Chinensis), Linalool, Salicornia Herbacea Extract (Salicornia Herbacea), Butylene Glycol, Fagus Sylvatica Bud Extract (Fagus Sylvatica), Hydrogenated Jojoba Oil, Tocopherol, Ascorbic Acid, Iron Oxides, Tocopheryl Acetate, Anthemis Nobilis Flower Oil (Anthemis Nobilis), Iron Oxides, Averrhoa Carambola Leaf Extract (Averrhoa Carambola)
Bare Escentuals At-a-Glance
Makeup is what this San Francisco-based cosmetics line is primarily about, and they use the pure and natural marketing angle to entice consumers. Founded in 1976 by Diane Ranger, who left the company in the early '90s Bare Escentuals was one of the first brands to introduce the concept of loose powder foundation. Since then, they have moved beyond it to include liquid foundations and tinted moisturizers and an ever expanding line of color cosmetics as well as skincare products.
The products are sold in most Sephora boutiques and Ulta stores, though the full selection of skincare products is most often found at the Bare Escentuals freestanding stores scattered throughout the United States.
We should note that loose powder makeup does take some practice to get the hang of—yet there is no denying that this type of foundation has its fan base. There is a lot to love about Bare Escentuals, even if mineral makeup isn’t your thing (especially their price ranges, which have remained affordable in comparison to many of their neighbors at Sephora).
Strengths: Good makeup removers; a few well-formulated powders with SPF; some nice eyeshadows and impressive mascaras; some impressive foundations; several elegant brush options; not too expensive.
Weaknesses: Some of the loose powder products have texture and finish concerns; some of the skincare contain potentially problematic ingredients.
For more information about Bare Escentuals, call 1.888.795.4747 or visit www.bareescentuals.com.
The Beautypedia and Paula’s Choice Research teams have one mission: To help you find the best products for your skin, whether they’re from Paula’s Choice or another brand. By combining efforts, we’re able to share scientific research and remain committed to the highest standards based on our decades of experience objectively reviewing thousands upon thousands of skincare and makeup formularies in all price ranges.
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