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Yes To

Yes to Coconut Ultra Hydrating Facial Souffle Moisturizer

1.70 fl. oz. for $ 14.99
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Brand Overview

For those with parched skin, a super-rich moisturizer that delivers lasting, comfortable hydration sounds like a dream come true. Though Yes To's Coconut Ultra Hydrating Facial Souffle Moisturizer has a cloud-like moisturizing texture, it's not quite a product that will leave you feeling like you're on cloud nine!

This face cream comes in a jar with a twist-off lid, which is the first problem. The formula contains numerous beneficial plant oils and extracts, the kind that begin to lose their potency as soon as they come into contact with light and air (see More Info for why jar packaging isn't ideal for skincare products).

True to the description, this moisturizer has a soufflé-like texture, though it's not quite as lightweight as it seems initially. It's somewhat thick, feeling more like a rich hand cream than a facial moisturizer. As result, it drags across the face and is difficult to spread. It also takes a bit of massaging to get this to fully absorb.

Once absorbed, skin is left feeling smoother, thanks to the high amount of emollient ingredients included. Unfortunately, the helpful emollients are joined by fragrance. Natural or synthetic, daily use of fragrant skincare products can lead to skin irritation, which can make skin issues like dryness and tightness worse.

If your desert-dry skin is desperately in need of quenching, we recommend skipping this one and selecting one of the outstanding options on our list of Best Moisturizers.

Pros:
  • Leaves skin feeling softer and smoother.
  • Contains a number of emollient ingredients for dry skin.
Cons:
  • Texture is thick and difficult to spread across the face.
  • Takes a while to absorb into skin.
  • Contains fragrance, which can irritate skin.
  • Packaged in a jar, meaning its beneficial ingredients come into contact with air and light.
More Info:

Jar Packaging: Beneficial ingredients, which include all plant extracts, almost all vitamins, antioxidants, and other state-of-the-art ingredients, are unstable, which means they begin to break down in the presence of air. Once a jar is opened and lets air in, these important ingredients begin to deteriorate, becoming less and less effective. Routine exposure to daylight also is problematic for these ingredients.

Jar packaging is also unsanitary because you dip your fingers into the jar with each use, contaminating the product. This stresses the preservative system, leading to further deterioration of the beneficial ingredients.

Remember: The ingredients that provide the most benefit must be in airtight or air-restrictive packaging to remain effective throughout usage. Buying products in this type of packaging means that the ingredients have the best chance of remaining effective—to the benefit of your skin!

References for this information:

Pharmacology Review, July 2013, pages 97–106

Dermatologic Therapy, May-June 2012, pages 252–259

Current Drug Delivery, November 2011, pages 640–660

Journal of Agricultural Food Chemistry, May 2011, pages 4676–4683

Journal of Biophotonics, January 2010, pages 82–88

Guidelines of Stability Testing of Cosmetic Products, Colipa-CTFA, March 2004, pages 1–10

Why Fragrance Is a Problem for Skin: Daily use of products that contain a high amount of fragrance, whether the fragrant ingredients are synthetic or natural, causes a chronic sensitizing reaction on skin.

This reaction in turn leads to all kinds of problems, including disrupting skin's barrier, worsening dryness, increasing or triggering redness, depleting vital substances in skin's surface, and generally preventing skin from looking healthy, smooth, and hydrated. Fragrance free is always the best way to go for all skin types.

A surprising fact: Even though you can't always see or feel the negative effects of fragrant ingredients on skin, the damage will still be taking place, even if it's not evident on the surface. Research has demonstrated that you don't need to see or feel the effects of irritation for your skin to be suffering. Much like the effects from cumulative sun damage, the negative impact and the visible damage from fragrance may not become apparent for a long time.

References for this information:

Biochimica and Biophysica Acta, May 2012, pages 1410–1419

Aging, March 2012, pages 166–175

Chemical Immunology and Allergy, March 2012, pages 77–80

Experimental Dermatology, October 2009, pages 821–832

Skin Pharmacology and Physiology, 2008, pages 191–202

International Journal of Toxicology, Volume 27, 2008, Supplement, pages 1–43

Food and Chemical Toxicology, February 2008, pages 446–475

American Journal of Clinical Dermatology, 2003, pages 789–798

Jar Packaging: Yes
Tested on animals: No
This super-light whipped moisturizer gives skin a much-needed vacation from dryness with long-lasting, non-greasy hydration. Spiked with skin-quenching virgin coconut oil, creamy shea butter and softening jojoba seed oil, its a treat your skin will want to drink up every day. (Now wheres that tiny umbrella?)
Water (Aqua), Glycerin, Aloe Bardensis (Aloe) Leaf Juice, Cocos Nucifera (Coconut) Oil, Glyceryl Stearate, Cetearyl Olivate, Behenyl Alcohol, Sorbitan Olivate, Butyrospermum Parkii (Shea) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Shorea Stenoptera (Illipe) Seed Butter, Lauryl Lactyl Lactate, Helianthus Annuus (Sunflower) Seed Oil, Olea Europaea (Olive) Fruit Oil, Arginine, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax, Psidium Guajava (Guava) Fruit Extract, Orchis Mascula Flower Extract, Musa Sapientum (Banana) Fruit Extract, Morinda Citrifolia (Noni) Fruit Extract, Hibiscus Sabdariffa Flower Extract, Aleurites Moluccanus (Kukui) Seed Extract, Tocopheryl Acetate, Xylityl Sesquicaprylate, Ethylhexyl Palmitate, Polyacrylic Acid, Pentaerythrityl Tetraethylhexanoate, Behenoyl Stearic Acid, Ethylhexyl Stearate, Xanthan Gum, Glyceryl Caprylate, Ethylhexylglycerin, Caprylic/Capric Triglyceride, Potassium Sorbate, Sodium Hydroxide, Sodium Benzoate, Phenoxyethanol, Fragrance (Parfum), Coumarin.

Yes To At-A-Glance

How this Israel-based brand of skin-care products came to be so widely distributed is an impressive marketing feat. Its sold in over a dozen countries and weve seen it locally in such diverse places as Safeway (a grocery store) and Ulta (a salon/spa/cosmetics boutique). Business is booming in the natural products market, and it appears that the Yes To brand is on its way to being one of the frontrunners! Yes To products were even featured on the popular daytime talk show The View. Clearly, this line has attracted the attention both of consumers and the media.

Why all the fuss? Well do our best to explain, but the simple reality is that the success of this brand is due to the fact that lots of consumers want natural products, regardless of whether or not the formula is beneficial for skin. Many women (but not those who read our reviews) are completely unaware that many of the products from the so-called natural product lines contain just as many synthetic ingredients as unnatural brands. Thats no longer the case with Yes To products, but not too long ago, it was!

The Yes To brand is divided into multiple sub-brands. To name a few: Yes To Carrots, Yes To Cucumbers, Yes To Tomatoes, Yes To Grapefruit, Yes to Coconut and Yes To Blueberries. The original launch and the largest group is Yes To Carrots. After the carrot-containing products became a hit, the company began to assemble a tossed salad of other products, including their Yes To Cucumbers, Yes To Tomatoes, and Yes to Blueberries. What next? Were anticipating Yes To Lettuce and Yes To Blue Cheese Dressing, that way you can make a complete salad!

All kidding aside, Yes To products are worth a look if you prefer mostly natural ingredients, though not every natural ingredient Yes To uses has been proven beneficial for skin, and some are problematic. As with most natural-themed lines, there are a handful of Yes To products to consider. But few of them are state-of-the-art and there are no products to successfully manage acne or blackheads, lighten skin discolorations, or significantly reduce redness

Although it is commendable that Yes To doesnt make over-the-top anti-aging claims, a skin-care line should help take care of skins daily needs, and this lines products are somewhat lacking. All the fruits, vegetables, and any natural ingredient you can name isnt enough to protect skin from the cumulative damage of unprotected sun exposure (the Yes To brand does sell a couple of excellent sunscreens) or to satisfy other skin-care needs. Its a nice idea to think that tomatoes, carrots, sweet potatoes, and blueberries are as good for your skin when applied topically as they are for your health when consumed as part of a healthy diet, but thats simply not the case. Still, if you shop this line carefully youll come away with some workable products that are pleasant to use.

For more information about Yes To and its food-themed brands, visit www.yestocarrots.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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