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NYX Cosmetics

Worth the Hype Waterproof Mascara

0.23 fl. oz. for $ 8.00
Expert Rating

Expert Reviews

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Claims

Ingredients

Brand Overview

NYX claims Worth the Hype Waterproof Mascara delivers fuller-looking lashes that stand up to rain, sweat and tears. In reality, it's definitely durable but is dismal in the volume department.

Unlike the non-waterproof version of Worth the Hype Mascara, this formula lacks the ability to build thickness. It resists clumping so lashes have a defined look, but that's about as good as it gets.

On the plus side, the fragrance-free formula passes the waterproof test with flying colors, and we also appreciate how well it holds lash curl. Just be aware that those qualities come at the expense of this formula being very difficult to remove (even with our best makeup remover).

Pros:
  • Waterproof as claimed.
  • Helps lashes hold their curl.
  • Fragrance free.
Cons:
  • Doesn't live up to its volumizing claims.
  • More difficult to remove than your average waterproof mascara.
Jar Packaging: No
Tested on animals: No

Effortless to apply and comfortable to wear, our buildable formula gives you fuller-looking lashes that feel feathery-soft. Now available in a waterproof version, this mascara doesnt just live up to the hype, it also stands up to rain, sweat or tears. Plus, the tapered tip lets you brush, build and lengthen even the littlest baby lashes at the inner corner of your eyes.

Isododecane, Beeswax/Cera Alba/Cire dAbeille, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire de Carnauba, Disteardimonium Hectorite, Water/Aqua/Eau, Allyl Stearate/VA Copolymer, Oryza Sativa (Rice) Bran Wax, Paraffin, Alcohol Denat., Polyvinyl Laurate, VP/Eicosene Copolymer, Propylene Carbonate, Talc, Carthamus Tinctorius (Safflower) Seed Oil, Rosa Canina Fruit Oil, PEG-30 Glyceryl Stearate, Argania Spinosa Kernel Oil, Silica, Propylene Glycol, Hydrogenated Jojoba Oil, Citric Acid, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, BHT, Propyl Gallate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Methylparaben, Propylparaben. May Contain: Carmine (CI 75470), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Iron Oxides (CI 77491, CI 77492, CI 77499), Ferric Ferrocyanide (CI 77510), Manganese Violet (CI 77742), Titanium Dioxide (CI 77891), Mica.

Smashbox At-A-Glance

This small Los Angelesbased makeup line was founded in 1999 by a woman named Toni Ko. The company's Web site is vague about Ko's background, merely stating that she developed an interest in cosmetics as a teenager and wanted to create her own line of cosmetics. Ko's goal was to produce high-quality products at affordable prices, and that's the draw of NYX (pronounced "nicks") Cosmetics. We are pleased to report that, for the most part, Ko succeeded in her childhood dream.

It is important to note that this line offers a full selection of makeup products, from foundations to lip gloss. However, the only place to access everything NYX Cosmetics has to offer is their Web site. The Ulta chain is the largest distributor of NYX Cosmetics products in the United States, and the line can also be found at Target and Nordstrom Rack, but they carry a smaller selection of NYX products.The good news is that most of the few NYX products Ulta stocks are impressive, especially the powder eyeshadows, which compete evenly with eyeshadows that cost a lot more.

NYX Cosmetics website is www.nyxcosmetics.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.