Very Cherry Bright 15% Clean Vitamin C Serum
Farmacy’s Very Cherry Bright 15% Clean Vitamin C Serum promises to brighten skin while improving fine lines and other signs of aging, and we’re happy to report that the formula backs up those claims. The only thing deterring it from earning our top rating is the inclusion of potentially irritating fragrance.
Housed in a bottle with pump dispenser, this serum’s lightweight, silky texture slips over skin and absorbs in a flash, setting to hydrating (but not greasy) finish. Farmacy did an excellent job creating a consistency that works well whether your skin is dry, oily, or any variation in between.
This serum offers so much more than just a nice texture. Its blend of multiple forms of vitamin C + a host of antioxidants help brighten and firm skin + minimize fine lines as claimed. You’re also getting a healthy dose of hyaluronic acid derivatives for a skin-plumping, wrinkle-smoothing effect that also hydrates. Because some parts of the packaging are see-through, we suggest storing this serum away from light (i.e. in a drawer, etc.) to limit exposure that can weaken its superstar ingredients.
We must also point out that Very Cherry Bright 15% Clean Vitamin C Serum contains fragrance ingredients, which create a candy-like cherry scent that quickly dissipates. The forms and concentrations of fragrance used here aren’t alarming… but fragrance free is always the better way to avoid triggering irritation.
BTW: Farmacy’s call out of using 15% “clean” vitamin C is merely a marketing tactic that you can ignore. Other forms of vitamin C that you normally see in skin care products aren’t “dirty” or cause for concern.
- Delivers an effective concentration of skin-brightening vitamin C.
- Additional antioxidants support the overall anti-aging effect of the formula.
- Hyaluronic acid derivatives deliver skin-plumping properties.
- Feels lightweight yet luxe.
- Contains potentially irritating fragrance.
A potent 15 percent vitamin C serum powered by four types of vitamin C and hyaluronic acid to visibly brighten, firm, and hydrate skin without irritation.
Farmacy is the creation of entrepreneurial businessman and self-described “plant geek” Mark Veeder. Due to a chance discovery, he was able to bring together his childhood background on a farm and his experience as a marketing and public relations expert to create a skin care brand focused on farm-raised ingredients.
As the story goes, during his time as a marketing professional in New York City, Veeder still maintained a 7-acre farm 90 miles away. The chance discovery happened in 1999, when he noticed an unusual green variant of the normally-purple Echinacea Purpurea on his property. Excited by what this could mean, he sent the plant to a lab for testing. The test results showed that this version had 300 times more of the antioxidant cichoric acid than the usual strain of the plant. Veeder patented it, sold it to local nurseries, and named it GreenEnvy. Fifteen years after the initial discovery, he resolved to create a skin care company, Farmacy, with GreenEnvy as its star ingredient.
Before you get too excited: there’s little independent research backing the claims surrounding GreenEnvy’s potency (most of the research has been done on Farmacy’s behalf), though as with most plant extracts, it provides antioxidant benefits and may also prevent collagen breakdown, which is nice but hardly unique to this plant.
As for the products themselves, most have solid foundations (great, plant-based antioxidants abound) but some of them are undone by additions that make them less-than-ideal for skin. Many contain fragrant plant oils which, while natural, aren’t good for skin. Fragrance, whether natural or synthetic, puts skin at risk for irritation that can cause numerous problems. Frustratingly, many of the fragrant plants are, in fact, also brilliant antioxidants; however, plenty of natural ingredients also provide antioxidant benefits without risking skin irritation and other problems.
We like that Farmacy’s take on natural is to combine it with key lab-engineered (synthetic) ingredients. This approach is refreshingly honest and affirms the research-supported fact that just because an ingredient is synthetic doesn’t mean it’s bad for skin. The truth is there are good and bad natural ingredients as well as good and bad synthetic ingredients.
Farmacy’s other issue beyond fragrance is that several of the products are packaged in jars, which exposes their good ingredients to light and air that will eventually cause them to break down and lose effectiveness.
There is one mineral-based sunscreen that’s a standout, especially for sensitive skin, but because of the issues mentioned above, this line isn’t quite the farm-fresh merger of nature and science it’s made out to be.
To learn more about Farmacy, visit https://www.farmacybeauty.com/.
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