The Fix Emergency Eye Mask
Versed’s The Fix Emergency Eye Mask is a great, soothing eye product that has so many impressive qualities we’d recommend using it for more than just emergencies!
The first plus: the opaque squeeze tube packaging protects its beneficial ingredients from both light and air. It’s also fragrance free, which is always a plus, especially in skin care products meant for use in the delicate eye area.
The texture is that of a somewhat thick gel but you’ll find it glides on with ease. It dries down fairly quickly, though because of its thickness it is best suited for use as a nighttime mask. The gel texture also feels instantly cooling, but thankfully not because of any cooling ingredients such as irritating menthol.
As claimed, this contains hydrating and antioxidant cucumber, as well as two peptides that research has shown can “talk” to skin and tell it how to look better, such as fine lines around the eyes. There’s also antioxidant vitamin C, non-fragrant rosehip oil, two forms of vitamin E and moisturizing panthenol (listed in the claims as pro-vitamin B5) – all of which help strengthen and restore skin in the eye area, not to mention anywhere else on your face.
What about the caffeine that’s advertised as being able to help eye-area swelling and redness? Though it’s a common claim, there’s no strong research yet that shows caffeine can have any significant ability to improve or reduce eye puffiness, so don’t expect this to make a big impact that way. There are some studies, however, showing that it can soothe redness, so that part of the claims holds up, plus it has some antioxidant ability. One note: caffeine in high amount can be a potential skin sensitizer because of its constricting effect, but there isn’t enough here to be cause for concern.
All told, this is a great drugstore eye gel that doesn’t just have to be used when you don’t get enough sleep!
- Thick gel texture feels instantly cooling sans irritants.
- Includes two peptides that can improve the look of fine lines.
- Contains antioxidant vitamin C, rosehip oil, and vitamin E.
- Includes moisturizing panthenol.
- Fragrance free.
Sometimes that solid eight hours of sleep a night just doesn’t happen. This is the solution for all those times when it doesn’t. With provitamin B5 (a hardworking member of the B-complex vitamin family) and vitamin E, this gel mask nourishes and hydrates the delicate skin around the eyes. All the while cucumber juice cools and depuffs, and caffeine calms swelling and redness. It really is the fix for whatever eye woes may befall you. Use it in the mornings, on a plane, in the shower—really whenever. Your eyes will never not not appreciate it.
Versed Skincare is the creation of Katherine Power, former West Coast fashion editor of Elle magazine and co-founder of the LA-based fashion company Clique Brands. Versed is positioned as the sister brand of the company’s Who What Wear clothing line sold at Target, and so Versed is sold there as well as other retailers.
Versed’s philosophy is straightforward: offer affordable, effective skin care products that are both vegan and, in the brand’s words, clean. “Clean” is an ambiguous phrase in the beauty industry that lacks a standard, regulated definition (it varies from company to company), but in this instance it means that there are no so-called “toxic” and “questionable” ingredients in Versed’s products.
While some of these ingredients – such as formaldehyde and artificial fragrance – are certainly best avoided, others are labeled as bad based on outdated research, poorly designed or inconclusive studies, or simply anecdotal evidence, and not on the conditions (or concentrations) in which these ingredients are actually used in real-world skin care applications.
That aside, Versed has an attractive aesthetic that goes along with this clean philosophy: pastel-colored packaging with plain type that explains what each product’s purpose is and calls out key ingredients in each. For the most part, Versed products are packaged to protect their light- and air-sensitive ingredients; however, there are a few instances of clear and jar packaging, which compromise the benefits of some ingredients, particularly antioxidants.
The formulas from Versed are a mixed bag. Some contain a host of beneficial ingredients while totally avoiding irritants, others are good but basic, and some others include fragrant plant extracts and oils that pose a risk of sensitizing skin (and we should be clear – fragrance, both synthetic and natural, can irritate skin). It really is a situation where the products are best judged on a case-by-case basis, as the hit-or-miss nature of the line requires more scrutiny than simply choosing based on product claims and skin type.
Despite the extra effort needed, Versed does have some good products to offer, and the convenience of being available both online and in a major retailer like Target, will have a lot of appeal to a good number of people. You can learn more about Versed at https://versedskin.com/.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.