e.l.f. Cosmetics

Studio Pout Perfecter

for $ 3.00
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Brand Overview

This ultra-shiny glossy paste is meant for the lips. It is sold as a product to make lips look fuller by placing the shine to the center of your bottom lip using the wand applicator. From a makeup point-of-view it is a standard technique, but this product fails to deliver really impressive results. The gloss’ texture is thick (like frosting!), so it’s difficult to blend over lip color and virtually impossible to use on bare lips alone. A dollop of a pearlescent or shimmery shade of your favorite gloss or a white shiny eyeshadow would work even better to create this visual effect.

  • Concept is a good way to create the illusion of a fuller lip without irritation.
  • It is possible to create the desired effect with patience and skillful blending.
  • Thick texture makes application and blending difficult.
  • Large flecks of sparkles left behind adhere to lips tenaciously.
  • Effect could be achieved with almost any pearlescent or shimmery shade of gloss.

Jar Packaging: No
Tested on animals: No

e.l.f. At-A-Glance

e.l.f. (it stands for which stands for Eyes, Lips, Face) was founded by Scott Vincent Borba and Joseph Shamah. The story goes that one day Borba was shopping in a dollar store and noticed women dressed in designer clothing and sporting designer handbags loading up their baskets with inexpensive nail polish, eye pencils, and lip balm. He took note of the products being sold in such stores and quickly decided he could offer products of even higher quality at the same competitive price. His idea paid off, as e.l.f. has enjoyed continued success and increased distribution online and in retail stores.

For a line offering many products for just a dollar (OK, there are plenty that cost $3 and $5, too), there are a surprising number of hits in the mix (especially the makeup brushes). True, not everything is going to be as luxurious or innovative as some higher-end brands, but overall you're likely to be impressed with what they developed for so little money, and you may just find some beauty bargains!

For more information about e.l.f., call (800) 231-4732 or visit www.eyeslipsface.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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