So Lashy! blastPRO Mascara Waterproof
CoverGirl has lots of wonderful mascaras that should make competing brands at the drugstore nervous, and this one might add to their concern, at least if the clumpy mascara look is something you're going after. In fact, a more appropriate name for this mascara would be "So Clumpy blastPRO Waterproof!"
The attention-getting aspect of this fragrance-free waterproof mascara is its 3-in-1 brush. The helix-like shape offers densely packed interior bristles, wider exterior bristles that don't touch the inner bristles, and a bristled ball tip at the end for extra emphasis. It looks cool, but ends up being more awkward than helpful.
In use, the central, short-bristled part works well to grab, elongate, and define lashes, while the rubber ball tip makes a mess of things, leading to clumps and messily-defined results that look obviously uneven yet aren't easy to fix. But if you are looking to create the trendy clumpy mascara look, this will deliver and the results last, hence our generous rating.
The formula sets relatively fast, so if you don't want the clumped look you're stuck with it; any messes or unevenness become something you have to live with. It's also tenaciously waterproof which is a good thing for a waterproof mascara, but also makes it extra-difficult to remove, even when using a silicone- or oil-based makeup remover.
Interestingly, the non-waterproof version of this mascara produces good results if you can avoid using the ball tip, but this waterproof version doesn't fare quite as well, even though both mascaras have the same brush, which isn't that unusual for a waterproof mascara versus one that easily washes off.
- The central part of the brush works well to grab and deposit mascara on each lash.
- Can create the clumpy mascara look fairly well.
- Fragrance-free, tenaciously waterproof formula.
- Slightly messy, uneven application unless the clumpy look is what you want to achieve.
- Unusually difficult to remove completely.
Strengths: Inexpensive and widely available; a hugely improved selection of foundations, several with reliable sunscreen; good concealers; enviable pressed powders; some fantastic Lash Blast mascaras; mostly great eyelining options; a vast selection of lip color options, from the long-wearing Outlast to sheer lip glosses to the wholly impressive Lip Perfection lipstick;several great options in the Queen Collection.
Weaknesses: The older foundations are seriously lacking; the newer Advanced Radiance foundation has great texture but disappointing SPF rating; powder blush and eyeshadows; terrible makeup brushes; all of the "Clean" products contain irritating ingredients.
Since 1961, CoverGirl has been slowly building a portfolio of cosmetics that today is about as all-encompassing as a makeup line can be. Originating from the same "medicated" ingredients found in Noxzema Skin Cream (which was never medicated in the least, but seriously irritating for skin), the debut products are still available, albeit with slight modifications. The good news is that for the past several years CoverGirl has consistently updated their line with some very impressive products, especially their foundations, concealers, and vastly improved pressed powders. They also offer some excellent eye and lip pencils, lipsticks and lip gloss, and one of the all-time best long-wearing lip paints, Outlast.
What's puzzling is that although many of CoverGirl's latest products are progressive, they tend to hang on to the lackluster-to-poor options, including abysmal powder blush and eyeshadows and their long-standing, very irritating Clean Makeup.
CoverGirl's Web site is extremely easy to navigate, and presents a wealth of product information, along with practical (if somewhat cutesy) tips and tricks for successful makeup application and for finding the shades that work best for you. CoverGirl's consumer relations department is consistently helpful if you have any questions or concerns. For example, if one of your favorite items was discontinued, you might want to know what replaced it, and they will let you know. Such service and customer concern is yet another powerful reason to believe CoverGirl really has its (class) act together.
For more information about CoverGirl, owned by Coty, call (800) 426-8374 or visit the Web site at www.covergirl.com.
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The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.