Acure Seriously Soothing SPF Day Cream SPF 30


Seriously Soothing SPF Day Cream SPF 30

1.70 fl. oz. for $ 18.99
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Brand Overview

Acure’s Seriously Soothing SPF Day Cream SPF 30 is a good, mineral-based sunscreen for normal to dry skin, but has a couple of caveats worth mentioning.

Packaged in an opaque squeeze tube that protects its light- and air-sensitive ingredients, this sunscreen’s lightweight, whipped cream texture absorbs quickly to a non-greasy finish. Despite this trait, the formula is emollient and dewy enough that it’s not the best option if your skin falls into the combination or oily range.

This is a mineral-based sunscreen (specifically, zinc oxide), and on many skin tones, this sinks in enough that it doesn’t have a white cast typical of such sunscreens; however, those with deeper skin tones might find this creates a somewhat ashen appearance.

As far as supporting ingredients, this contains some worthy antioxidants that help boost sun protection, including niacinamide and vitamin E, along with antioxidant-rich hydrators shea butter, coconut oil, argan oil, and squalane. There’s also skin-soothing allantoin, bisabolol, and aloe in the mix to help calm sensitive skin.

Unfortunately this also includes blue tansy oil, which is a mixed bag ingredient-wise. This plant oil has skin-soothing properties, but it can be an irritant as well, making it less-than-ideal for sensitive skin. Another issue with this is that because sunscreen is regulated as an over-the-counter drug in the United States, the inactive ingredients here are listed in alphabetical order instead of in order of concentration – meaning it’s uncertain how much of these ingredients you’re actually getting.

With this in mind though, it’s still a good facial moisturizer with sunscreen – we just wish it were a little bit better!

  • Provides broad-spectrum SPF 30 with a mineral-only formula.
  • Includes sunscreen-boosting antioxidants.
  • Contains rich hydrating and soothing ingredients.
  • Packaged to protect its light- and air-sensitive ingredients.
  • Mineral sunscreen can make dark skin tones appear ashen.
  • Contains blue tansy oil, which can irritate skin.
Jar Packaging: No
Tested on animals: No

Soothe your skin while keeping the sun’s rays at bay.

Active: Zinc Oxide 15.50%. Inactive: Allantoin, Aloe Barbadensis (Aloe Vera) Leaf Juice, Argania Spinosa (Argan) Kernel Oil, Bisabolol, Butyrospermum Parkii (Shea) Butter, Caprylhydroxamic Acid, Caprylyl Glycol, Cetearyl Alcohol, Cetearyl Glucoside, Cetearyl Olivate, Coco-Caprylate/Caprate, Cocos Nucifera (Coconut) Oil, Coconut Alkanes, Ethylhexylglycerin, Glycerin, Heptyl Undecylenate, Hexylene Glycol, Lecithin, Niacinamide, Panthenol, Polyhydroxystearic Acid, Pullulan, Sclerotium Gum, Sodium PCA, Sorbitan Olivate, Squalane, Tanacetum Annuum (Blue Tansy) Flower Oil, Tocopherol, Xanthan Gum.

Acure operates with the mission statement of using only the purest, most effective fair trade, natural and organic ingredients available. At first glance, there are a lot of interesting products in the line, as Acure includes a great deal of antioxidants and other beneficial ingredients in their formulas. Unfortunately, on closer inspection of the brand, we found quite a few inconsistencies.

First the good news: Along with the inclusion of antioxidants at nearly every turn, Acure made the effort to avoid jar packaging, which is beneficial in terms of protecting the abundance of anti-aging ingredients their products contain. They are also exceptionally affordable products, an increasing rarity in the cosmetics industry.

On the other hand, Acure stretches the boundaries of belief when it comes to what some ingredients are capable of, such as plant stem cells. While fruit and plant stem cells can function as antioxidants, they cannot lift skin, repair wrinkles, or affect the skins own growth factors when added to a skincare product. Not only are plant stem cells unable to substitute for the body's own stem cells, but also they (like all stem cells) must be alive to function. Once these delicate cells are added to skin care products, they are long dead and, therefore, useless. Plant stem cells make for a good story, but the research simply isn't there to support their use in skin care or the claims attributed to them.

One point worth noting: when we originally reviewed Acure in 2015, much of the brand's focus was on so-called toxic or harmful ingredients found in other brands' skin care products that were not present in its own. This has since shifted to a much more positive approach targeted on the quality of ingredients Acure uses as opposed to any unnecessary fearmongering.

For more information on Acure, visit or call 1-877-902-2873.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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