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Estee Lauder

Pure Color Instant Intense EyeShadow Trio

for $ 36.00
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Brand Overview

It's not necessary to spend this much on powder eyeshadow, but if you're a big fan of Estee Lauder products, chances are you're used to those numbers by now. Part of what you're paying for is the brand's prestige and the elegant packaging.

The overt shine is likely what Lauder is referring to by "intense" in this product's name because, although the colors don't go on with intense pigmentation, you definitely get intense shine! However, if strong shine with less color is your preference (though we don't know why it would be) then this is a good option to consider.

This eyeshadow has a smooth, blendable texture and offers medium pigment that can be sheered out easily. However, as with most powder eyeshadows, the softer you blend the color, the more prone they are to fade throughout the day.

The shade range offers some wearable options for daytime, but the shiny finish will not work well for anyone who wants eyeshadow to minimize, rather than enhance, the appearance of crepey or wrinkled eyelids.

Pros:
  • Smooth, blendable texture.
  • Medium pigment that's easy to sheer out.
  • Shade range presents good variety for daytime and nighttime looks.
Cons:
  • Color tends to fade within a few hours if applied too softly.
  • Shiny finish emphasizes crepey or wrinkled eyelids.
Jar Packaging: No
Tested on animals: Yes

Estee Lauder At-A-Glance

The history of Estee Lauder goes back to 1946, when the woman who created the brand (and for whom it is named) began selling creams and lotions made by her chemist uncle. From its humble beginnings, Estee Lauder has grown to become a multibillion-dollar company whose products are sold all over the world and advertised in just about every fashion and women's lifestyle magazine available.

The biggest compliment we can pay to the venerable Estee Lauder line is that their moisturizers and serums can largely be described as state-of-the-art. Though fragrance is often intrusive, but when it comes to formulary excellence culminating in products that give skin what it needs to function optimally, they are tough to beat.

When it comes to makeup, by and large the brand also exceeds expectations. Though there are some under-performing products (you can read more about them in our individual reviews), Lauder has a number of excellent options, most notably its lip colors.

For more information about Estee Lauder, call (877) 311-3883 or visit www.esteelauder.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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