Pro-X Hydra Firming Cream
The cosmeceutical-sounding claims for this moisturizer are tempting, but for the most part, this silky-textured moisturizer for normal to dry skin doesn’t distinguish itself from several less expensive Olay moisturizers. It contains some peptides and vitamin E, but all of these state-of-the-art ingredients will see their efficacy diminish due to the jar packaging. There are reasons to consider this fragrance-free moisturizer, but it’s not one we recommend with enthusiasm because of the packaging issue. A similar Olay moisturizer in better packaging (and for a lot less money) is Regenerist Deep Hydration Regenerating Cream.
Pro-X Hydra Firming Cream is designed and professionally tested as a primary solution that helps optimize elasticity and firmness by plumping and locking in moisture.
Starting decades ago with the now-classic Oil of Olay, this brand now offers an extensive range of skin-care products sold at drugstores and mass-market stores. Today's Olay lineup for those concerned about staving off the effects of aging skin is impressive, comprising their Regenerist, Pro X, and Total Effects lines. All of these (and several other Olay products) contain the B vitamin niacinamide. As you might expect, the claims made for it are inflated, but niacinamide is a very helpful ingredient for all skin types, capable of exerting multiple benefits.
In fact, perhaps the biggest complaint about Olay is that there are a number of repetitive formulas within and between the sub-brands make this line confusing and tricky to shop! Still, there is a lot to like about this drugstore stalwart, with its main drawback being a few formulas containing fragrance or other ingredients that have the potential to cause irritation.
For more information about Olay, owned by Procter & Gamble, call (800) 285-5170 or visit www.olay.com.
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The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.