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ColourPop

Pressed Powder Shadow

0.05 fl. oz. for $ 5.00
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Brand Overview

One of Colourpop's signature products is its Super Shock cream eyeshadows, but they're branching out to offer more traditional powder shadows. Fans of the brand should know the same quality they appreciated in the Beautypedia top-rated cream form is present in this fragrance-free, powder version, too.

Pressed Powder Shadow comes in basic packaging (a circular pan), though Colourpop does offer palettes you can put these into. The shadows come in matte, satin, and metallic finishes and a staggering amount of colors.

No matter the finish, the quality of the shadows is the same: These have a buttery-smooth texture that's easy to pick up on a brush. The matte shades are slightly more powdery than the satin and metallic options, but any excess powder is easy to tap off your brush, and that doesn't translate to messy application (you won't wind up with fallout under your eyes).

The initial color of these shadows is on the sheer side, though you can easily build to bolder, more intense color, and they're a dream to blend.

Pressed Powder Shadow wears well throughout a standard work day with minimal creasing or fading, making these another beauty bargain from Colourpop.

Pros:
  • Buttery-smooth texture that's easy to apply and blend.
  • Sheer color can be built up for a bolder look.
  • Wears well with minimal creasing or fading.
  • A beauty bargain!
  • Fragrance free.
Cons:
  • None.
Jar Packaging: No
Tested on animals: No
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.
Synthetic Fluorphlogopite, Talc, Boron Nitride, Lauroyl Lysine, Magnesium Stearate, Zinc Stearate, Dimethicone, Caprylic/Capric Triglyceride, Silica, Phenoxyethanol, Caprylyl Glycol, Dimethiconol, Ethylhexylglycerin, Hexylene Glycol, Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Mica (CI 77019), Titanium Dioxide (CI 77891).

If you havent heard of the makeup brand ColourPop yet, chances are you will soon. A favorite of beauty bloggers and fashion columnists, this Los Angeles-based makeup company has made a splash thanks to its seemingly endless offering of color products, bargain prices, and savvy use of social media. The brand certainly captured our attention, and we were glad it did!

ColourPops sticking point is that the brand is something of an enigma in this age of instant information; very little is known about its owners and origins, save that its parent company is a brand called Seed Beauty. We also know that all aspects of its production are centered in the Los Angeles area (which is why the brand claims its turnaround in creating new products can be as short as a month).

At the time of this writing, ColourPops focus is strictly on makeup, particularly eye, lip, and cheek-area products (there are no complexion products yet, like foundation). ColourPops chief claim to fame, according to its website, is that it offers luxury formulas at prices that wont break the bank. For the most part that description is, pardon the pun, right on the money!

The brands signature products are their Super Shock Shadows, which feature a bouncy cream/powder texture, and as a whole perform brilliantly with an impressive color payoff, great wear, and a price thats right around $5 each. ColourPop also does well with its Super Shock Cheek blushes and highlighters, which have the same distinctive texture as the shadows.

Despite our obvious enthusiasm, not to say every product from ColourPop is top-tier. While most of its lip products are good, there are a few that didnt apply evenly and had haphazard performance. Overall though, this is a line that has quite a bit to offer, and with the biggest ticket item costing only $8, most can afford to try a few different options to see what they like bestand youre highly likely to find some bona-fide beauty bargains that outperform much more expensive makeup.

For more information, visit Colourpop.com or tweet them @colourpopco.

Note: The company does not provide a phone number on their website, but they do provide an email address and promise to reply to messages within 2 business days.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.