Outlast All-Day Makeup Primer
CoverGirl's Outlast All Day Makeup Primer doesn't come with any lofty hype, instead claiming simply to do what a good primer should: Smooth skin to make foundation application easier and extend its wear. Unfortunately, it fails in a big way to live up to most of its claims, which is why it earns our lowest rating.
Outlast All Day Makeup Primer comes in a squeeze tube with a screw-top cap. The primer itself is white with a thin, almost glue-like texture (as in, the feeling that glue initially has before it has dried). At first, this primer's application is smooth, and it does make skin feel lightly moisturized. However, the more you apply, the more difficult application becomes. As the formula starts to dry (which is within a few seconds of applying it), it becomes tacky, dragging across skin instead of gliding over it. It also begins to gather and pill in areas of the face like above the lips and at the end of the nose.
This pilling effect is amplified once makeup is put over it. It doesn't enhance the application of foundation, instead making it appear patchy and uneven instead of natural and polished. We also found it emphasized pores instead of concealing them! The formula does extend the wear of foundations to the point where you'll need a waterproof makeup remover to truly remove all of the primer underneath your foundation.
Another drawback is that CoverGirl says those with sensitive skin can use Outlast All-Day Makeup Primer, but we disagree, as it contains fragrance in the form of ethylene brassylate. It's only a small amount, but it is something to consider since those with very sensitive skin can find fragrance irritating.
Because Outlast All-Day Makeup Primer doesn't live up to its claims of making foundation application easier, and actually makes it more difficult, it is a product we don't recommend. We would suggest instead one of the superior options on our list of Best Foundation Primers instead.
- Begins to drag as it dries (which is within a few seconds).
- Formula pills in certain areas of the face.
- Primer makes foundation appear patchy and uneven.
- Emphasizes the appearance of pores.
- Contains a small amount of fragrance, which isn't the best for sensitive skin.
Strengths: Inexpensive and widely available; a hugely improved selection of foundations, several with reliable sunscreen; good concealers; enviable pressed powders; some fantastic Lash Blast mascaras; mostly great eyelining options; a vast selection of lip color options, from the long-wearing Outlast to sheer lip glosses to the wholly impressive Lip Perfection lipstick;several great options in the Queen Collection.
Weaknesses: The older foundations are seriously lacking; the newer Advanced Radiance foundation has great texture but disappointing SPF rating; powder blush and eyeshadows; terrible makeup brushes; all of the "Clean" products contain irritating ingredients.
Since 1961, CoverGirl has been slowly building a portfolio of cosmetics that today is about as all-encompassing as a makeup line can be. Originating from the same "medicated" ingredients found in Noxzema Skin Cream (which was never medicated in the least, but seriously irritating for skin), the debut products are still available, albeit with slight modifications. The good news is that for the past several years CoverGirl has consistently updated their line with some very impressive products, especially their foundations, concealers, and vastly improved pressed powders. They also offer some excellent eye and lip pencils, lipsticks and lip gloss, and one of the all-time best long-wearing lip paints, Outlast.
What's puzzling is that although many of CoverGirl's latest products are progressive, they tend to hang on to the lackluster-to-poor options, including abysmal powder blush and eyeshadows and their long-standing, very irritating Clean Makeup.
CoverGirl's Web site is extremely easy to navigate, and presents a wealth of product information, along with practical (if somewhat cutesy) tips and tricks for successful makeup application and for finding the shades that work best for you. CoverGirl's consumer relations department is consistently helpful if you have any questions or concerns. For example, if one of your favorite items was discontinued, you might want to know what replaced it, and they will let you know. Such service and customer concern is yet another powerful reason to believe CoverGirl really has its (class) act together.
For more information about CoverGirl, owned by Coty, call (800) 426-8374 or visit the Web site at www.covergirl.com.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.