O-Glow. Remember mood rings? The jewelry that changed color after being in contact with your skin? Smashbox tries to recapture that idea with a silicone-based clear blush they refer to as “intuitive” because “this clear gel reacts with your personal skin chemistry to turn cheeks the exact color you blush, naturally in just seconds!” Sounds like the perfect “natural blush”, but the claim is bogus. Yes, this goes on clear and changes color as it blends—but it turns into the same translucent fuchsia hue on everyone. Our office staff has a good range of skin tones, from fair to dark. We asked several women to sample this blush and let us know what color it turned on their skin, and did they think it matches how they blush naturally. All of them had the same color response (fuchsia) and none of them claimed to blush this shade (no one does). We admit, it’s cool to watch a clear gel turn into a vibrant pink shade as you blend, and this has a smooth powder finish that lasts, but the color itself isn’t personalized and the strong color isn’t going to work for everyone.
Two interesting things about Smashbox are that its name refers to the early, accordion-style cameras and that Smashbox is first and foremost a Hollywood-based photography studio. The company's creators, Dean and Davis Factor, have their heritage in makeuptheir great-grandfather was the legendary makeup artist Max Factor. The makeup, which debuted in 1996, began as a collection of trendy and fashion-forward colors coupled with a pleasingly neutral palette of foundations, concealers, and powders. Nowadays, there are exceptional options to choose from, but also some color products that fall short due to too sheer formulas or other issues noted in their respective reviews.
Where Smashbox has lived up to their Hollywood makeup pedigree is with a few standout formulas, including impressive lip products as well as excellent foundations, BB and CC cream options. Of course, the brand is also well-known for their range of makeup primerswhether thats a necessary step is up for debatebut nevertheless they do offer a few products in this category that are worth considering.
For more information about Smashbox, now owned by Estee Lauder visit www.smashbox.com.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.