No7 Protect & Perfect Intense Advanced Serum Boost Sheet Mask
Boots' No7 Protect & Perfect Intense Advanced Serum Boost Sheet Mask is one of the better sheet mask options, drugstore or high end, that we've seen—and one that's worthy of your attention!
Like most sheet masks, this comes in a foil packet that holds a cloth-like face mask saturated in serum. It's not oversaturated, which means there's no messy dripping, woo hoo! It also features hooks for you to put over your ears for better adherence (but there's the potential to get serum on your hair if you don't tie your hair back).
Boots suggests you leave this mask on for 15 to 20 minutes, then remove it and let the remaining serum absorb. It sinks into skin quickly, and leaves it feeling softer and smoother as well.
The ingredient list is solid, featuring vitamin C and vitamin A, along with hydrating sodium hyaluronate and even a few skin-replenishing peptides. As for the brand's claims that this delivers up to a week's worth of its anti-wrinkle peptide technology? That's marketing hype (especially if you wash your face daily, as you should), but that doesn't mean the ingredients aren't worthwhile for regular use.
- Mask is not overly drippy or messy.
- Contains antioxidants alongside skin-replenishing ingredients.
- Skin feels softer and smoother after mask is removed.
- Claims of delivering a week's worth of ingredients in one mask are marketing hype.
Concentrated boost of age-defying serum actives; for even better age defying results. Each sheet mask is infused with 1 weeks worth of our anti-wrinkle peptide technology Matrixyl 3000 Plus - to provide a 7x concentration of age-defying actives to the skin in just 20 minutes.
Originating in England, Boots is named after founder John Boot, and it already had a worldwide presence before its 2004 pilot launch in the U.S. retail market through select Target and CVS drugstore. (Note: Boots is no longer available at CVS.) Its success in these stores led to a full-scale launch in spring 2007. Boots has been part of England's cosmetic history since 1839, and now over 1,500 freestanding Boots stores dot the British landscape. Of course, history has its place, but Boots, on the basis of their longevity, believes that it offers consumers the best products full of quality ingredients and also at a value price. Although it's true that Boots' price point is lower than many drugstore lines (at least those whose products make similar claims and have the same target audience), their line consists of some impressive options, but also contains some areas that left us wanting for more.
Boots sunscreens tend to be good, but be aware that some have SPF ratings below the benchmark SPF 30+. Although there are dozens of moisturizers available, youll find that many are indistinguishable from one another in terms of their formulas. While there are many great options for sensitive skin among the Boots line, there are much fewer choices for those seeking impressive anti-aging formulas due to the lack of beneficial ingredients.
Boots does feature antioxidants, peptides, and retinyl palmitate (a form of vitamin A not to be confused with pure retinol) in many of its products, but they tend to be present at less than impressive, or jar packaging compromises their benefits to skin due to light & air exposure.
You'll find some great options for cleansers, scrubs, sunless tanners, and treatments for dry, chapped lips, all at fair prices, and that's good news. (There are also quite a few impressive makeup products at surprisingly inexpensive prices.) Check our reviews for the products that shouldn't be missed (as well as the less-than-impressive options).
For more information about Boots, call (866) 752-6687 or visit www.boots.com.
Note: Boots No7 and Botanics brands (only) are sold in Canada at Shoppers Drug Mart stores. In the U.S., most of the lines can be found at Target, Walgreens, and Ulta. As of August 2015, Boots has been acquired by Walgreens.
Strengths: Inexpensive; outstanding options for sensitive skin; good sunscreens; some impressive makeup products.
Weaknesses: Occasional use of jar packaging; some formulas with limited amounts of beneficial ingredients.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.