Urban Decay

NAKED Palette with Brush

for $ 54.00
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Brand Overview

At first glance, it's fair to wonder why anyone would pay so much money just to go NAKED. Wasting money isn't pretty, but, this time going NAKED isn't a bad thing. In fact, this eyeshadow palette offers quite a good bargain. When you divide the total cost, each of the twelve full-sized shades comes out to the wallet-friendly price of $4.

The shades offers a generous selection of neutrals including taupe, brown, gray, and variations on ivory. Most of the shades have a very smooth texture that apply and blend wonderfully. Three neutral matte options (Virgin, Buck and Naked) are included, but the rest of the shades have a shimmer finish which can accentuate wrinkled eyelids (but can be OK applied to a taut underbrow area). Although nearly every shade has some degree of shine, the good news is that except for the colors with glitter (Half Baked, Toasted), the shine clings well. Also included is a well-made double-sided eyeshadow brush which works quite well. If you like and can see yourself using the bulk of the colors in this palette, it's worth a look!

  • Smooth texture blends wonderfully.
  • Generous selection of neutrals.
  • Shades in a variety of finishes including matte, satin, and glitter.
  • Includes a well-made double-sided eyeshadow brush.
  • Minimal matte options.
Jar Packaging: No
Tested on animals: No
All Shades Contain: Ethylhexyl Palmitate, Zinc Stearate. May Contain: Talc, Polyethylene Terephthalate, Methylparaben, Propylparaben, Acrylates Copolymer, Phenoxyethanol, Sodium Dehyroacetate, Sorbic Acid, Dimethicone, Magnesium Carbonate, Tin Oxide, CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77491/CI 77492/CI 77499 (Iron Oxides), CI 77007 (Ultramarines), CI 75470 (Carmine), CI 77742 (Manganese Violet), CI 77510 (Ferric Ferrocyanide), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77163 (Bismuth Oxychloride), CI 77000 (Aluminum Powder), CI 77400 (Bronze Powder), CI 19140 (Yellow 5 lake), CI 42090 (Blue 1 Lake). NOTE: Ingredients may vary by shade from the above listing.

Urban Decay At-A-Glance

Strengths: Workable options in almost every category; excellent cheek tint; bonanza for anyone who wants lots of shiny eyeshadows; good mattifier;bronzing powder; brow products; makeup brushes.

Weaknesses: Mostly average to poor mascaras; limited foundation shades and some disappointing lip glosses; the products designed to help makeup last longer don't help.

From its unconventional beginnings in 1996 with the debut tagline of "Does Pink Make You Puke?" Urban Decay has been at the forefront of the ongoing trend toward unconventional colors. Their approach to beauty is still rooted in steering clear of the norm, but for those creative, unconventional folks who want the opportunity to express themselves with well-formulated, edgy products, this is the line to look to.

Now representing itself by the decidedly tamer "Beauty with an Edge" slogan, the line still offers several shiny options (which excel by virtue of how well they cling to skin), but the items that really deserve your attention include some of their mascaras, bronzing powder, blush, and brow products. The brush collection is highly recommended and priced on the low end when compared to other department-store lines, and Urban Decay counters (as opposed to Sephora stores, where the line is typically sold) offer helpful literature about how to design a complete makeup look. The colors may be unconventional and more clownish than classy, but their placement advice is right-on.

Shortcomings of this edgy line include the lack of lipsticks and some glittery products that apply terribly. Those who appreciate products that make a statement (though it may not always be one that puts you in your most flattering light) should explore the best of what is offered here, as should those whose makeup concepts occasionally lean toward the adventurous side.

For more information about Urban Decay, call (800) 784-URBAN or visit www.urbandecay.com.

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