Micellar Water Makeup Remover Wipes
Milk Makeup's whole brand is built around the concept of "beauty on the go," and the design of its Micellar Water Makeup Remover Wipes fits right into that philosophy. While it certainly does that, these wipes aren't anything unique or different from what's being offered by a number of other beauty brands, many of whom charge far less money.
The hook of these wipes is that they come in a pack containing 20 wipes, but then each wipe comes in an individual foil packet that you can put in your purse or handbag. It's convenient packaging, and keeps the wipes from drying out as can happen in a multi-pack if you don't use them quickly enough (although in this case you're paying a premium for the convenience).
As for the wipes themselves, they do they job they're designed for as claimed. The material is like that of a wet nap, the type of wipe that you're given in a restaurant after eating finger food, as opposed to a softer, more cloth-like design.
Still, they're not harsh on skin, and they effectively remove dirt, oil, and makeup (though not waterproof makeup). The solution they're soaked in contains some skin-soothing ingredients, and is also fragrance free.
What about the "technologically advanced," "non-ionic micellar action" these wipes are supposed to employ? Micellar technology is just a way to formulate a cleanser that involves how cleansing ingredients combine with water and interact with oils to cleanse them away. It's not new, and it's definitely not technologically advanced, though it certainly sounds impressive!
Overall, these are good wipes, with some beneficial ingredients and no irritants—though you can find comparable products for less.
- Effectively removes dirt, oil, and non-waterproof makeup.
- Contains some skin-soothing ingredients.
- Fragrance free.
- Pricey for the amount you get.
Milk Makeup At-A-Glance
Milk Makeup is one branch of the Milk media company, based in New York and Los Angeles, where creativity and innovation are at the forefront. That vision echoes throughout their skincare and makeup lines, designed to create cool, effortless looks with easy application.
Since many Milk Makeup products can be used several waysa blush is a highlighter is an eyeshadowand since even some skincare products come in solid, swipe-on formulas, their target audience is a savvy girl-on-the-go: one whos not afraid to experiment with a low maintenance, high concept look. Milk makeup was created to travel well and often, since few products come in liquid form, and all can be applied without brushes, puffs, or applicators. Not everyone's ideal makeup can be done in five minutes in the back of a cab--but if you're that girl, you're a "Milk girl."
For the most part were impressed by Milk Makeups performance, design, and vibe, but their ingredient selection isnt exactly worry-free: While Milk Makeup advertises their products as made with the best possible ingredients, many of them, unfortunately, contain irritants such as citrus oils. A multi-tasking, time-saving product isnt worth your time or money if it also exposes your skin to troublesome ingredientsalthough some Milk products fare better in this regard, so do take a peek at our reviews!
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.