Melted Latex Liquified High Shine Lipstick
Melted Latex Liquified High Shine Lipstick looks like a standard lip gloss with a doe-foot applicator, but it's much richer in its appearance and feel. The dense "honey-like" texture really does deliver a melted latex effect, gripping lips with high-voltage shine. That can be both a pro and a con, as we'll discuss…
The downside to the viscous nature of this lipstick is that it's high-maintenance. It can cling to lips unevenly, although we found layering it on thickly created smooth coverage. The trouble is that you then have to worry about it looking uneven again every time you press your lips together or take a sip of something. This lipstick transfers onto everything it comes in contact with, including your teeth.
On the upside, if you're looking for bold "notice me" lip color, this delivers! The vibrant, trendy shades and ultra-glossy finish creates a spotlight on your lips. Even though it transfers, the color and shine really do manage to last for hours.
One other note: This formula is slightly fragranced. Lower concentrations aren't as bad as highly fragranced products, but fragrance free is always better for the health of your lips.
- Delivers high-voltage shine and rich color.
- Tons of vibrant shades.
- Your lips really will get noticed with this.
- Goopy texture can cling unevenly to lips.
- Transfers onto anything it comes in contact with, including teeth.
- High-maintenance (you'll have to check the mirror often).
Too Faced At-A-Glance
Too Faced is the brainchild of Jerrod Blandino, who got his start in the cosmetics industry as a department store makeup artist in the '90s. According to brand lore, Blandino's clients sought him out for his lighthearted, playful approach to beauty, which led him to create his own line. Soon he teamed up with business partner Jeremy Johnson, and launched Too Faced. The brand caught on quickly, getting distribution in stores like Nordstorm and Sephora.
Too Faced's biggest hook is its emphasis on a feminine persona that seeks to make beauty seem fun. There are several food- and scent-themed palettes, and many products bear trendy or cheeky monikers. The brand offers some top-notch performers, including some great powder products and its top-selling Better Than Sex Mascara, though there are some mis-steps as well (see our individual reviews for more information).
Note: In November 2016, cosmetics giant Estee Lauder bought Too Faced for $1.45 billion. Despite the fact that Estee Lauder sells products in China, where animal testing is in some cases required by law, Too Faced's founders say they maintain their commitment to no animal testing (and there are no plans so far to sell Too Faced products in China).
For more information about Too Faced Cosmetics call (949) 553-4431 or visit the Web site at www.toofaced.com.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.