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Marc Jacobs Beauty

Lash Lifter Gel Volume Mascara

for $ 26.00
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The only thing that's likely to be lifted with Lash Lifter Gel Volume Mascara is your hopes. While this mascara does deliver on its promise to coat lashes with shiny, ultra-black color, it fails on other fronts.

In terms of lengthening, results are mediocre and the only way you can achieve any sort of volume is if it clumps (and who wants that?). The hollow bristle brush design does a decent job of creating defined lashes, except when the goopy formula gets clogged up in it, resulting in lashes that stick together. And by the way, despite its name, lashes are left no more lifted (or, more specifically, curled) than before you apply this mascara.

On the plus side, Lash Lifter Gel Volume Mascara is easy to remove (the gel formula breaks down easily in water) yet you still get flake-free, smudge-resistant wear. That's impressive, but given its other major drawbacks and higher price tag, why bother?

Pros:
  • Coat lashes with shiny, ultra-black color as promised.
  • Easy to remove with water.
  • Not likely to smudge or flake.
Cons:
  • Fails to add "ultimate length" as claimed.
  • Doesn't leave lashes "lifted" or curled.
  • Goopy formula can clump.
Jar Packaging: No
Tested on animals: No

Strengths:Silky-smooth Perfection Powder Featherweight Foundation; exceptional bronzer; Brow Tamer Grooming Gel.

Weaknesses: An abundance of mediocre to poor products; issues with faulty packaging; some irritating formulas; several unflattering color choices; terrible eyeliner (Magic Marcer Precision Pen Waterproof Eyeliner).

Marc Jacobs first made his mark (pun intended) as a fashion designer and has now expanded his namesake brand to include fragrance and beauty products. Marc Jacobs Beauty is no doubt instigated by his fashions straight from the runway, but just as couture clothing doesn't always transition well into the real world, nor does Marc Jacobs' attempt at makeup. This color line may be pretty to look at, but the performance tends to be less appealing!

One of the problems facing the line is faulty packaging. Although it looks beautiful, multiple products have issues with leaking or just outright breaking. For a line that is supposed to deliver the utmost quality, you should expect more, especially given the high price point (other designed lines do this kind of thing much better from Givenchy to Giorgio Armani).

The line also has far more unconventional colors that pay homage to Jacobs' philosophy that "there are no rules when it comes to beauty." That may work in the fashion world, but when it comes to what you put on your face on a daily basis, you at least want colors that complement your skin tone. You can still find attractive shades in this line, but you have to do some serious weeding to get there.

The biggest drawback is the potentially irritating ingredients that are found in many of the products. We also feel obligated to mention that the anti-aging claims are significantly overhyped, and that's a major disappointment considering consumers are being asked to pay more for something that doesn't deliver.

On the bright side, it's not all doom and gloom. There are a few good products, and hey, at least their clever names might keep you entertained. We also have to applaud MarcJacobsBeauty.com for disclosing their ingredient lists online (many cosmetics companies still don't do this, despite consumer demand and FDA regulation that makes ingredient disclosure mandatory, at least on the packaging so why not on their website!).

We had high hopes for Marc Jacobs Beauty, especially given the designer's success in the fashion and fragrance worlds, but as is, color us unimpressed. And judging by customer reviews we perused on sites like Sephora.com, many of you feel the same!

For more information about Coty-owned Marc Jacobs Beauty, call 1-888-215-8636 or visit marcjacobsbeauty.com.

Marc Jacobs Beauty is sold at Sephora, Marc Jacobs stores nationwide, and online at marcjacobsbeauty.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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