NYX Cosmetics

HD Eye Shadow Base

for $ 7.00
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Brand Overview

This liquid eyeshadow base sets to a powder-like, matte finish that enhances shadow and liner application. The absorbent formula helps keep oily lids at bay and prevents creasing throughout the day. It applies smoothly and evenly with a sponge-tip wand.

HD Eye Shadow Base comes in a universal, light peach shade that is so sheer it hardly shows, so this is more about the powdery finish than adding color. It’s definitely worth considering if you find that using concealer or foundation as an eyeshadow base doesn’t do the trick for you.


  • Sets to a powder-like, matte finish that enhances shadow and liner application.
  • Prevents oily lids and creasing throughout the day.
  • Universal peach shade goes on so sheer it’s hardly noticeable.
  • Applies smoothly with a sponge-tip wand.


  • None.

Jar Packaging: No
Tested on animals: No

Prep your eyelids with this lightweight eye makeup primer that makes skin appear smoother, more even toned, and ensures lasting makeup application. The High Definition Eye Shadow Base conceals creases and pumps up the vibrancy of your eye shadow.

Isododecane, Talc, Beeswax, Dimethicone, Disteardimonium Hectorite, Cyclopentasiloxane, Trimethylsiloxysilicate, VP / Eicosene Copolymer, Propylene Carbonate, Sorbitan Sesquioleate, Phenoxyethanol, Phenoxyethanol / Methylparaben, Ethylparaben / Butylparaben, Propylparaben / Isobutylparaben, Colorant, CI 77891 (Titanium Dioxide), CI 77492 (Iron Oxide Yellow), CI 77499 (Iron Oxide Black), CI 77491 (Iron Oxide Red)

Smashbox At-A-Glance

This small Los Angelesbased makeup line was founded in 1999 by a woman named Toni Ko. The company's Web site is vague about Ko's background, merely stating that she developed an interest in cosmetics as a teenager and wanted to create her own line of cosmetics. Ko's goal was to produce high-quality products at affordable prices, and that's the draw of NYX (pronounced "nicks") Cosmetics. We are pleased to report that, for the most part, Ko succeeded in her childhood dream.

It is important to note that this line offers a full selection of makeup products, from foundations to lip gloss. However, the only place to access everything NYX Cosmetics has to offer is their Web site. The Ulta chain is the largest distributor of NYX Cosmetics products in the United States, and the line can also be found at Target and Nordstrom Rack, but they carry a smaller selection of NYX products.The good news is that most of the few NYX products Ulta stocks are impressive, especially the powder eyeshadows, which compete evenly with eyeshadows that cost a lot more.

NYX Cosmetics website is www.nyxcosmetics.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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