Full Cover Concealer
Take the name for this concealer seriously, because Make Up For Ever certainly did! This fairly thick concealer softens on contact with skin and provides superior coverage for all manner of discolorations and flaws. It has minimal slip, so is best dotted on small areas and blended quickly with a brush or finger tip. A little goes a long way, so despite the pricier cost, one tube should last most a year.
This sets rather quickly, which means you have a short time to work with it (thus, it's best to start small and layer for desired coverage). It sets to a long-wearing matte finish that resists creasing when set with loose powder, and will stand up remarkably well against moisture like sweat or humidity. Matte-finish concealers like the Full Cover aren't ideal for the under-eye area because their texture and drier finish is capable of exacerbating lines around the eye; so consider a creamier stick or compact concealer for these areas if you find this to be true.
Most of the shades are remarkable and there are options for fair to dark skin tones. Beige 8 and Dark Beige 12 are slightly peach, but still worth considering; avoid Fawn 14, which is decidedly orange. Ebony 20 is very dark and has a slight ash finish, so consider it carefully if your skin tone is dark enough to warrant using this color. Full Cover Concealer is excellent to use over blemishes and to cover the pink to red marks that linger after a blemish has healed.
Make Up For Ever At-A-Glance
Strengths: Wonderful foundations; impressive options (and shade ranges) for powders, powder blush, and powder eyeshadow; some extraordinary lip glosses and lipstick/lip color options (and again, the shade ranges are remarkable); a few formidable mascaras; good shimmer options.
Weaknesses:Can be expensive; a few formulas contain needlessly high amounts of fragrance.
This Paris-based makeup collection traces its roots to theatrical and fashion makeup, building on the concept that a professional makeup artist not only desires, but also needs, every conceivable color and texture to create the broadest range of looks. Since 1984, Make Up For Ever creators Dany Sanz and Jacques Waneph have been doing their best to meet these criteria. Through the years, this line has gone from offering a tremendous array of colors in their own European boutiques to a more streamlined, "everyday" collection of products in select department stores and (primarily) Sephora, whose parent company, LVMH, has owned Make Up For Ever since 1999.
The color line presents an intriguing blend of classic, workable shades positioned next to some truly unique hues and finishes that only those involved with theater or the most flamboyant "anything goes" makeup artist (or diva) would covet. A major plus for this line is that many of the colors are densely pigmented, working beautifully on medium to deep skin tones. The drawback is that fair and lighter skin tones may find their choices more limited in a few areas of the brands ranges. However, for those who want it all when it comes to possible shades, this line more than delivers what it takes to please.
An interesting aspect of this line is that, category to category, there are mostly exceptional choices, with products that we found to be averagecertainly falling short of what we know Make Up For Ever to be capable of. However, if you are cautious of those few pitfalls (fortunately, there are an abundance of testers to experiment with at Sephora or the brands standalone boutiques) you will undoubtedly be pleased with those products that Make Up For Ever does best.
For more information on Make Up For Ever, call (877) 757-5175 or visit www.makeupforever.com.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.