Cover FX’s Blurring Primer is aptly name because this all skin types formula contains a silky blend of silicones that really do blur concerns such as rough texture, large pores, and fine lines without feeling greasy or slick.
Housed in an opaque squeeze tube, this thick yet soft-textured primer has a beige-peach tint that can seem alarming at first, given it looks opaque straight out of the tube. Not to worry, though: on skin, this sheers out to a super-soft yet skin-enlivening tint that flatters all skin tones, even fair skin.
As you might expect, this creates a smooth canvas for makeup application and also enhances its wear by a couple hours. It does a great job keeping foundation from settling in to pores and lines, so if that’s an issue for you, Blurring Primer just might become your new BFF.
The formula only contains a tiny amount of antioxidant vitamin E (tocopheryl acetate), so it’s short on beneficial ingredients today’s best primers have, but this particular product is marketed more for creating an airbrushed-like canvas than it is about environmental defense or anti-aging, for example.
Its sole drawback is a tiny amount of lavender extract. It’s not enough to impart lavender’s telltale aroma, so we’re not overly concerned; however, it still has slight potential to be sensitizing, especially for those with sensitive skin.
- Makes good on its claim of giving skin a “soft focus airbrushed effect.”
- Silky cream is easy to apply and doesn’t feel slick or greasy.
- Beautifully enhances makeup application and wear.
- Doesn’t magnify pores or fine lines.
- Contains a small amount of potentially sensitizing lavender extract.
Blur, smooth and diffuse. This silky smooth primer instantly minimizes the look of pores, fine lines, and unwanted texture for a flawlessly smooth complexion. Use under makeup to create a smooth canvas for a seamless foundation application, over makeup as an instant retouching balm, or wear alone for a soft focus airbrushed effect.
Cover FX At-A-Glance
Strengths: Broad range of foundation and concealer shades for those seeking moderate to full coverage; superior mineral powder foundation; good primer; most of the products are fragrance-free (but not all); very good brushes at an attractive price point.
Weaknesses: Lip balm/lipstick contains potential irritants; color range can be a little tricky for some of their products.
Co-founded by makeup artist Lee Graff and M.A.C. Cosmetic alumnis, Cover FX is a Canadian company specializing in camouflage makeup, the area of concentration in which Graff has focused her career as a makeup artist. According to the company Web site, Graffs dream was to help men and women with skin conditions face the world with confidence by offering them makeup products with therapeutic benefits that would perfectly match their skin tone, be affordable, well tolerated by even the most sensitive skin, and achieve a perfectly natural, flawless effect. Lofty goals, certainly! Cover FX manages to accomplish much of these with a line that has grown and been well curated over the years.
Many of the options within Cover FX offer medium to full coverage, but whenever serious camouflage is needed, there is a trade-off to accept that it wont always look totally natural. To their credit, Cover FX's full coverage options look more natural on skin than many (and their expansive color options helps quite a bit).
If you don't need full coverage, there are several other products from Cover FX worth considering, from their Cream Concealer, Priming Serum to their Skin Tint, Custom Cover Drops and makeup brushes. This isn't a comprehensive makeup line (for example, you won't find eyeshadows, pencils, or mascara), but they are a cosmetics line that understands what it does bestand sticks with it.
Cover FX has an admirable goal in wanting to help people who have scars or discolorations face the world with their head held high. Without question, the right makeup can make a huge difference in such a persons self-esteem, and as Cover FX has evolved over the years, theyve launched impressive and unique formulas. There are a few that need work due to their use of potentially irritating ingredientsbut fortunately, these are few and far between.
For more information about Cover FX, call (866) 424-3332 or visit www.coverfx.com.
About the Experts
The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.
Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.