Maybelline New York

Baby Skin Instant Pore Eraser Primer

for $ 6.99
Expert Rating

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Brand Overview

Maybelline claims this primer can "instantly erase" pores with "instablur technology." You might think there's some sort of high-tech solution at work here, but the blurring effect simply comes from the amount of silicone included in this standard formula. That doesn't make this a bad primer; just one with claims that are a little too overblown!

Those claims aside, Baby Skin has a gel texture that's easy to apply, and it sets to a smooth, satiny finish. It does help minimize the appearance of pores, though they're not going to disappear, no matter how much you use. It works well as a makeup primer, creating a smooth canvas for foundation without making it slide around on your face. One definite positive: it's fragrance-free!

This primer is best for those with dry or normal skin, as it doesn't help control oil or shine. You don't need a primer if you have a good serum with this type of texture, but if you choose to use one, this is a good option – and the price is right, too.

  • Easy to apply, with a smooth, satiny finish.
  • Does help diminish the appearance of pores to a minor degree.
  • Works well under makeup, serving as a smooth canvas for foundation.
  • Claims of instantly erasing pores are exaggerated.
Jar Packaging: No
Tested on animals: Yes
Dimethicone, Dimethicone Crosspolymer, Stearyl Heptanoate, Caprylyl Glycol, Silica Silylate, Propylene Glycol, Pentaerythrityl Tetraisostearate, Prunus Cerasus Extract / Bitter Cherry Extract.

Maybelline New York At-A-Glance

Strengths: At least one excellent product (if not several) in almost every category; many excellent foundations; superior mascaras; inexpensive makeup brushes; some terrific concealers, powders, blush, and lip color options.

Weaknesses: Lips balms tend to be a letdown; a few of the Great Lash mascaras are surprisingly average compared to other Maybelline formulas.

Maybelline is one of the best-known and most recognized mass-market makeup lines in the worldit's available in 90 countries. Throughout its long history, which began in 1915 when T. L. Wilson founded the company and named it after his sister, Mabel, and Vaseline (which he combined with coal dust to concoct a mascara for her), the company has prided itself on bringing innovative products to the marketplace. L'Oreal purchased the company in early 1996, and that's when things really started coming together for the Maybelline brand.

Specializing in a large selection of lipsticks, nail polishes, and mascaras, there is a lot to love from this drugstore brand. Many of their foundations are exceptional, and their powders, several mascaras, pencils, matte-finish concealers, and Superstay Lipcolor collection impressed us by offering a high degree of quality for their inexpensive price point.

Maybelline's latest urban image is a positive step, as many of their latest launches have been innovative without resorting to "been-there, done-that" gimmicks. Smart shoppers will note the similarities of a few of Maybellines formulas to products from high-end brands that are also owned by parent company LOreal. That just goes to show conscientious shopping can really save you moneywithout sacrificing quality or performance.

For more information about Maybelline New York, call (800) 944-0730 or visit their interactive Web site at www.maybelline.com.

About the Experts

The Beautypedia team consists of skin care and makeup experts personally trained by the original Cosmetics Cop and best-selling beauty author, Paula Begoun. We’re fascinated by skin care and makeup products and thrilled when they meet or exceed our expectations, but we’re also disappointed when they fail to perform as claimed, are wildly overpriced, or contain ingredients scientific research has proven can hurt skin.

Our mission has always been to help you find the best products for your skin, no matter your budget or preferences. Beautypedia’s thorough and insightful reviews cut through the hype and provide reliable recommendations for all ages, skin types, and skin tones.

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